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July 11, 2006

Are you willing to become known for your dream?

OK… let me ask it again: are you really willing to become known for your dream? It's a question that seems to have an obvious answer ("Yes! Of course!") Yet, when you look at it, you may notice you have a tad of resistance. Or possibly even a LOT of resistance.

What many of us really want is to simply do the dream work. Dealing with a public around it - or even finding that public- is usually an afterthought, and for some of us, an inconvenient one.

This is precisely why I began my work helping creative souls build platform. For you can't be authentic to your dream if you're unwilling to become known by people. How will you ultimately get the job done if no one shows up to participate?

Instead, you have to approach your mission with at least a willingness to engage your public. That would include marketing your dream work, finding your audience, and developing that relationship. (Note, you don't have to be passionate about marketing - just willing for it to take place.) And you do have to be passionate about helping your audience.

In the final session of my recent section of the Get Known Now Blast Off, I tossed out all of my helpful tips on marketing systems and riffed for a solid hour on how to push past that innate resistance to getting known so many of us have. I really felt it was what my clients needed most

Many come to me openly needing help - but still resisting it all the same. It's as if they can't help it; they're wired to want to hide, despite their best intentions.

In the end, no marketing techniques are going to amount to a hill of beans if the client in question doesn't really want to find their audience - deep in their soul. So I ask you: are you willing to honestly get known? Are you willing to do what it takes to find your people?

Only you know the answer … and I hope it's a resounding Yes!

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Comments

Yes! And it's good!

I must confess to more than a little bit of resistance to getting known, now or 30 years ago. I've always been painfully aware of the concomitant loss of privacy that being so public can be.

I've been mostly resistant to it, with occasional exceptions. Often feel further from goals the closer I get.

More layers to the onion or something.

I'm more than a little embarrassed to be posting this, because it only seems to emphasize my lack of a platform--the old pick one syndrome rears its ugly head yet again, because God knows I can't keep up with all my many interests.

Not to mention technology, proofreading, parenthood, day jobs...

Interesting, and very important, question. I've been blogging for a few years...and although I've got a gazillion blogs (at least it feels that way!), I often go out of my way to not do anything to generate traffic. Hmmm. Wonder why? ;)

What about getting known for your achievements too? I think this is the reason dreams exist - to project us towards achievements.

Cheers!

I had always had a passion for art. As a matter of fact, Art class was my highest mark in High School. I enjoy it to the fullest. I had taken a break from it, and that was the biggest mistake of my life. In the last 5 years, I have gotten back into painting and being creative. I want so much to become a known artist, and I was wondering how to go about getting noticed? Please help!

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