The baggage is holding us back - so much so that often we're working 10 times as hard to get half as far.
No wonder living our joy sometimes feels like plain old horrible hard work.
In it, he tells us how he's used the shortcut of Suzanne's program to lead him to more money, more of the work he loves, more effortlessly.
In Terry's words:
We partnered with a lady who has a health spa [to lead 'How Much Joy' workshops] and that was exciting … her clients were into wellness and that worked well. But that [location] was pretty far away so now we’re working locally.
What's so exciting about it is that once [the attendees] get grounded on what their purpose is with the Joy work, we help them branch out into fulfilling other needs, like how to use time, set goals, etc.
It all flows from the first step of the Joy workshop which is knowing what your mission is. I always use a dancing parallel because I’m a ballroom dancer. The Joy workshop puts you in balance like dance does, and gives you the techniques for that.
I do the Joy workshops every two months and my goal is to step them up to every month at least. I’m working on my facilitation skills and having these workshops develop and grow, one after another. I've added an assistant now, and we’re using video emails to enroll the work. I want to be able to hold the workshops online, as well.
We’re just beginning to make money – I started out deeply discounting the workshops because they served as such a good calling card. (I do the 3-4 hour version for $45.) I use the public library where there is no fee for the room. Now I'm introducing this work at a higher level thru a networking group, where the price is $75 -100 per person for the same length workshop.
The [bigger] money’s been in the up-sell to my own workshops – that’s been great. I also have an executive-level coaching franchise that offers a 6-8 week course for $1500… and I’ve sold some of those out of the Joy workshop.
Also, in addition to that, I’m doing public speaking and I use these great truths in the material in my speeches. That has brought in several private clients as well. I'm working right now with a fine venue in Maine to put together a corporate retreat -- the idea was a package deal combining my workshops with the Joy workshop … plus a basic course on ballroom dancing!
That ought to be successful … if we can find corporations with the right mindset, this can be very good. I start the workshops by presenting my own no-name tag, and I talk about how dancing is my passion … many people, that’s been their dream, believe it or not.
My wife and I train ballroom dancing in our own ballroom in our basement – from the Joy workshops I lead I get requests to teach ballroom dancing, too!
Congratulations Terry, on finding the easy way to bring more clients into your world - in so many different ways!
If you're interested in leading workshops for the pleasure it will bring you...
Or if you're interested in workshops as a marketing tool that leads you to more clients in your core business...
Hint: Do it by Sunday February 25 and you'll save money too ($50 or $100.)